PICKING A NICHE DOESN’T HAVE TO BE LIMITING

cherrypick

Sometimes picking a niche can feel like your forcing yourself into a box. I know it felt that way for me at one point. Some of my clients can feel like they are being asked to limit themselves. For a creative person, it can feel like tying a noose around your neck.

However, picking a niche doesn’t have to be limiting at all, unless you make it that way. Everything that you know and all the tools you have are all available to you no matter what your niche is. You can still help your clients with other areas of their life that are not your niche.

Often times, the things that I hear people calling their niche are just ways they support clients, not the niche itself. There’s the WHO {what group of people and the problem they are having} you help and the HOW {what process, exercises, tools} you help them.

Have you figured out who you help, what you help them with and how you do it?

If you are struggling with your niche, be willing to test one out for a time and you’ll know if you need to change it or make adjustments. It’s a process of self awareness and discovery that you can choose to have fun with.

Happy picking!

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